In new business investments, we adopt an intrapreneur approach to develop businesses while taking full advantage of MARUI GROUP’s strengths and resources. In this spirit, incubation subsidiary okos Co., Ltd., was established in 2021 to act as a dedicated organization for commercializing innovative ideas. We also form cross-organizational project teams as part of official initiatives open to voluntary participation by employees. Such project teams are involved in proposing initial ideas, planning businesses, and verifying hypotheses as part of the processes of creating new businesses.
MARUI GROUP is thereby able to flexibly approach the development of new businesses—via official initiatives, okos, or its operating companies—as necessitated by the developmental phase of a given business. Through this framework, we are creating unprecedented innovations and expanding our operations.

Incubation Subsidiary okos

Future directives for okos are decided at the biannual meetings of the Investment Committee based on a comprehensive assessment of factors including the business model, profitability, and growth potential of the new business in question. A particularly unique approach is used for making decisions related to divestiture. At MARUI GROUP, the final decision on whether to divest from a business is made after considering discussions by the Investment Committee and soliciting opinions from employees via the Company intranet. This approach is taken to ensure transparency in decisions regarding the continuation of or withdrawal from new businesses. When the decision is made to withdraw from a business, information on the initiatives undertaken in this business are shared within the Company to foster internal know-how, and participants in the venture may be presented with a Fail Forward Award as part of our internal award system for recognizing ambitious new ventures. In this manner, MARUI GROUP seeks to provide an environment in which employees are encouraged to tackle new challenges without fear of failure.