Impact Targets

MARUI GROUP’s Concept of Impact

A company’s impact is the changes it generates and the effects it has on society. To shape its impact, MARUI GROUP has defined impact targets that pertain to the social issues it strives to tackle. The goal in defining these targets was to reshape our approach toward management so that our financial targets would be met as a result of the accomplishment of our impact targets. The impact targets constitute a new declaration by MARUI GROUP with an eye to the world of 2050 and are a clear indication of the goals we hope to accomplish as a company.

Stakeholder-Focused Impact Targets

It is common for companies to define their purpose in terms of what they specifically view as the meaning for their existence. MARUI GROUP, meanwhile, has put forth impact targets that have a focus on stakeholders. These impact targets represent the intersection between what stakeholders expect of MARUI GROUP and MARUI GROUP’s own capabilities, desires, and capacities. In this manner, our impact targets give rise to a new approach toward management that emphasizes the alignment of the value of the impacts we generate with stakeholder value and corporate value.

A Venn diagram showing the relationship between corporate value and stakeholder value. Diagram highlighting the center of overlap between impact and stakeholder value elements — This diagram shows the relationship between corporate value and stakeholder value. The left side shows "impact" where the company's goals and stakeholder needs overlap, and the right side shows the value shared by multiple stakeholders such as customers, employees, and shareholders. At the bottom, it says "Value created by impact = stakeholder value = corporate value."

* Created by our company based on Héctor García, Francesc Miralles “IKIGAI”https://www.penguin.co.uk/books/1112754/ikigai/9781786330895.html

MARUI GROUP’s Desired Impact

In determining its desired impact, MARUI GROUP formulated impact targets based on three co-creation approaches—creating a future for future generations together, creating happiness for individuals together, and creating an ecosystem for co-creation—chosen from the perspectives of the environment, the economy, and communities and society.

IMPACT 01

Creating the future with future generations

Realizing a decarbonized society
Innovating sustainable consumption and living
Supporting future generations in creating businesses

IMPACT 02

Creating happiness for each individual

Supporting each individual’s “likes”
Supporting each individual’s “individuality”
Supporting each individual’s “health”
Supporting each individual’s “use of money”

IMPACT 03

Creating a co-creation ecosystem

Creating a co-creation space
Innovating work styles and organizations
Social experiments through business

Impact KPIs

MARUI GROUP has defined specific impact key performance indicators (KPIs) along with associated financial KPIs to guide efforts to generate its desired impact through its business strategies leading up to 2030.

Themes / Priority Measures	Impact	2030 Impact KPIs	Financial Value
Creating a future for future generations together	Help realize a carbon-neutral society	Reduction of CO2Over 1 million tons	Over ¥680 billion in transactions Lifetime value (LTV): Over ¥90 billion
	Innovate for sustainable consumption and living	Users participating in “innovation in sustainable consumption and living”Over 1 million people
	Innovate for sustainable consumption and living	Companies offering options for “innovation in sustainable consumption and livingOver 1,000 companies
	Support future generations to “create businesses”	Investment in future generation entrepreneursOver 100 cases
Creating happiness for individuals together	Support individuals in pursuing their interests Support the personalities of individuals Support the health of individuals	Users of cards that support interests, personalities, and healthOver 3 million people	Over ¥1.3 trillion in transactions LTV: Over ¥200 billion
		Companies supporting interests, personalities, and healthOver 200 companies	Over ¥1.3 trillion in transactions LTV: Over ¥200 billion
	Support individuals in utilizing their money	Domestic and overseas young people and other users of financial servicesOver 10 million people	Over ¥3.5 trillion in transactions LTV: Over ¥250 billion
	Support individuals in utilizing their money	Supportive investment through co-creative partnersOver 20 countries worldwide	Over ¥3.5 trillion in transactions LTV: Over ¥250 billion
Creating an ecosystem for co-creation	Provide venues for co-creation	Number of occasions for co-creationOver 500 times	Internal rate of return: Over 10%
		Companies that create opportunities for co-creationOver 350 companies
		Participants in the ecosystem for co-creationOver 10,000 people
	Innovate workstyles and organizations	Percentage of employees who are highly engaged75%
		Percentage of employees who are able to easily enter a state of flow60%
		Percentage of employees who are making use of their interests in their work75%
	Promote social experiments through business activities	Number of social experiments30 cases
	Promote social experiments through business activities	Number of innovations created20 cases

Impact Targets

Impact Targets